Ready-to-wear for the week and the occasion. Cut for Pakistani sizing, finished by hand, checked before it ships.

Women

Day dresses, kurtis and occasion pieces — from a Tuesday at the office to a Saturday nikkah.

Dresses & Occasion

Blouses, knits and co-ord sets in breathable cotton, linen and viscose.

Tops & Blouses

Coats, blazers and jackets weighted for Lahore winters and Murree weekends.

Outerwear

Trousers, denim and skirts with a proper rise and a real hem.

Bottoms

Shirting, knitwear and tailoring built for the office, the wedding season and everything between.

Poplin, linen and chambray shirting in a fit that survives a full day.

Shirts

Heavyweight cotton tees and crew knits that hold their shape past ten washes.

T-Shirts & Knitwear

Half-canvassed tailoring, cut and finished in Lahore.

Suiting & Blazers

Bags, jewellery and shawls chosen to finish an outfit, not compete with it.

Accessories

Full-grain and coated leather, lined, with hardware that does not flake.

Bags

18k gold-plated brass and freshwater pearl. Nickel-free, every piece.

Jewellery

Wool, pashmina blend and printed silk-touch, sized to actually wrap.

Scarves & Shawls

Leather-lined, properly lasted, in the sizes Pakistani feet are actually sold in.

Footwear

Heels, flats and sandals with a padded footbed as standard.

Women's Footwear

Goodyear-welted leather and cupsole sneakers, resoleable.

Men's Footwear

Knife pleats heat-set into satin, so they hold through washing and do not need pressing back in. Sits at the natural waist on a grosgrain band with a concealed side zip.

Lined to just above the hem, which stops the satin from clinging on a dry day.

Heat-set knife-pleated satin midi skirt with a grosgrain waistband and concealed zip.

Saira Pleated Midi Skirt — Ilaaf

Saira Pleated Midi Skirt

Knife-pleated satin midi with a grosgrain waistband.

Saira Pleated Midi Skirt — fabric and finish detail

A cargo cut to taper rather than balloon — the thigh pockets are bellowed so they hold something without adding width when empty.

Drawcord at the hem lets you cuff it above a boot or drop it over a sneaker. Cotton twill, garment-dyed, so the colour has depth rather than sitting flat.

Tapered garment-dyed cotton-twill cargo with bellowed thigh pockets and a drawcord hem.

Hooriya Cargo Trouser — Ilaaf

Hooriya Cargo Trouser

Tapered cotton-twill cargo with bellowed thigh pockets and a cuffed hem.

Hooriya Cargo Trouser — fabric and finish detail

12.5 oz denim with 2% elastane — enough to sit down in, not enough to bag out at the knee by evening. High rise, straight leg, no whiskering or fake distressing.

Selvedge outseam. Buttons and rivets are copper-finished steel. It will fade where you actually move, which is the point.

12.5 oz high-rise straight-leg denim with a selvedge outseam and copper-finished hardware.

Kiran Straight-Leg Denim — Ilaaf Denim

Kiran Straight-Leg Denim

Rigid 12.5 oz denim, high rise, straight through the leg.

Kiran Straight-Leg Denim — fabric and finish detail

High-rise, single soft pleat each side, and a leg that stays wide all the way to the hem rather than tapering at the last minute. Crepe with a fluid drape — it moves and does not hold a crease across the lap.

Elasticated at the back of the waistband only, so it reads tailored from the front and forgives a heavy lunch.

High-rise wide-leg crepe trouser with a soft pleat, back-elasticated waist and in-seam pockets.

Emaan Drape Wide Trouser — Ilaaf

Emaan Drape Wide Trouser

High-rise wide-leg trouser in a fluid crepe with a soft pleat.

Emaan Drape Wide Trouser — fabric and finish detail